The Kuyf Copywriting Blog

Tips and Tricks for Improving your Business

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Email open rate

How to Increase your Email Open Rate this Year

January 1, 2017
Stacey
While there are many ways to reach out to past and potential clients and customers, email is still king. Email marketing is measurable, customisable, cost-effective, and expected- 50% of those aged between 18 and 24 admit to checking their messages...
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Improve your copy

5 Quick Ways to Improve your Copy

December 7, 2016
Stacey
One thing I love about my job is the variety. Some days I’ll spend most of my time writing blog posts, while other days I’m interviewing for case studies, or writing web copy. This variety keeps me engaged, even when...
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Are you meeting your Business Goals for 2016?

April 27, 2016
Stacey
Now that we’re almost at the end of April and we’ve left the holiday season in our dust, you’re probably ready to start focusing on whether you’re meeting your business goals for 2016. If the lead up to the holidays was...
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How to Create Great Content That Will Wow Your Clients

October 13, 2015
Stacey
It’s time to look at arguably the most crucial part of inbound marketing- how to create great content that ‘wows’. You need content that captures the attention of your visitors, turning them into raving fans. But what does this content...
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Business Blog

Why your Business needs a Blog

September 8, 2015
Stacey
Recently I’ve been surprised by how few business owners understand how important blogging is when it comes to the survival of their business online. While it sometimes seems like everyone and their grandma has a blog, many companies have skipped...
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Inbound marketing

Why is Inbound Marketing so Important?

July 3, 2015
Stacey
Inbound marketing has the potential to completely transform your business (and your bottom line), but many people are unsure exactly what inbound marketing is, and how it can help them. Traditional marketing is when we try to find our own...
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What are Keywords

What are Keywords?

June 14, 2015
Stacey
SEO
When someone asks me the question “What are keywords”, my geeky heart leaps in my chest.  So if this is the first time you’ve heard of keywords, or you simply want a better understanding of what keywords are, here’s a...
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What is SEO

What is SEO (and why does it matter?)

April 13, 2015
Stacey
SEO
SEO is a term which is thrown around so often that you may feel a little embarrassed to admit that you’re not quite sure what it means. You probably know that it has something to do with keywords, title tags,...
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